President’s Message and Sustainability policy


At Ceres, our business philosophy is to "Enrich the world through internet marketing." In our mid-term business plan released on December 23, 2021, we outlined our goal to create a "token economy (alternative currency economy)" built from a point ecosystem and blockchain. We will strive to become a platform that breathes new life into socio economic activities. To meet these goals in the medium to long term, we understand the importance of taking on sustainability related challenges such as addressing global environmental problems (climate change, etc.) and considering employee health as well as employee working conditions. These are important business challenges to overcome that not only reduce risks but also lead to profit opportunities.
Ceres will continue to promote sustainability in a cross-sectoral and flexible manner by further bolstering the ESG strategies that we have been working on.

Ceres Inc.
Satoshi Takagi, President and Representative Director


To help resolve sustainability challenges, Ceres introduced Seven Materialities as themes to focus on towards more effectively allocating company resources.

Contribute to creating a prosperous society through proprietary services
Contribute to resolving social issues and economic development through open innovation
Contribute to fair operation of digital advertising and healthy development of the industry
Provide environmentally-conscious products and services
Promote diverse workforce
Ensure information security and privacy
Reinforce corporate governance

Risk management process

We identified social challenges closely related to our business activities by referring to global frameworks of sustainability. We then assessed and mapped out the social challenges based on their "impact on the company and its business activities" and "potential contributions by the company" to identify materialities.
Assuming that stakeholder interest in each social challenge is equally high, we classified the mapped out challenges by theme, including in the areas where we can effectively make a contribution using our resources. Then we set them as materialities.
Among these social challenges, we acknowledge that problems with a high impact on the company and its business are areas that we should keep a particular focus on as our themes.
Once a year, our Sustainability Promotion Committee identifies social challenges, evaluates the risks and opportunities related to them, configures and reviews materialities, examines specific measures, and reviews the results of our achievements.
The identified risks and opportunities are shared with the Risk Management Committee and are then assessed comprehensively with other risks and opportunities.

STEP 1Identifying Challenges
Referencing global frameworks like SDGs, SASB Standards, ISO 26000, and Global Risks Report, we identify the social challenges that are deeply related to our business.
We evaluate and map out identified challenges based on the "impact level to the company and its business activities," and "potential contributions from the company and its business activities."
STEP 3Classification of Challenges and Preparation of Materiality Proposals
Each challenge is compiled into multiple themes based on the similarities between the activities required to solve them, and proposals on its materialities are prepared.
STEP 4Identification of Materialities
The Sustainability Promotion Committee deliberates and identifies seven materialities.
Areas of focus Areas of strong focus Our contribution potential Impact on the company and its business

Sustainability promotion framework

The Sustainability Promotion Committee is chaired by the President and Representative Director. It is made up of internal directors, executive officers, and representative directors of major group companies. It also consists of outside directors, as well as directors who are members of the audit and supervisory committee. The Committee also includes other members deemed necessary by the Committee as observers. The Committee meets once a year in principle.
This Committee makes recommendations and reports to the Board of Directors on the promotion of Ceres's sustainability business strategies and decides policies and measures. It also presents results on examinations of matters relating to materiality, progress reviews and deliberations on improvement plans.

General Meeting of Shareholders